So, you already know how valuable a blog can be for your travel agency. It brings traffic to your website, engages your audience and allows you to show off your expertise in the industry. But figuring out what to write about isn’t always easy. What does your audience really want to read about? And how can you make that content actually work for you?

Head on down the page to find out!

Idea #1: Packing Tips

Packing is one of the most stressful parts of a vacation, so help your audience out with thoughtful advice. From airlines’ baggage...

Having your own business often means wearing many hats. You have a lot to accomplish and not much time to get it all done. In fact, you’d be hard-pressed to find a business owner who didn’t wish for more hours in the day or a second set of limbs to handle daily tasks.

Managing your time effectively is key to finding success in your business. But how do you optimize what you’re doing when there’s so much happening? These tips can help!

Tip #1: Plan Your Week in Advance

Creating a schedule for your week can help you...

As pandemic restrictions ease and people get back to traveling, hotspots are changing. So, what destinations are capturing the hearts and minds of travelers this year? Where is everyone headed?

Here’s a closer look at the top travel trends that are taking shape in 2022 so you can stay ahead of the game!

Destination #1: Beachy Towns Across the U.S.

People are still a little hesitant to travel overseas in the wake of the pandemic and many folks are just looking for a simple vacation that allows them to ditch the stress of everyday life. And...

If you’ve ever searched for advice on running a successful travel business, there’s no doubt you know a thing or 2 about niching down. See, choosing a niche is a great way to establish yourself as an expert in one particular part of the travel industry. Building a name for yourself in a specific area shows travelers that you have special knowledge and insight that a generalist just can’t provide.

But choosing a niche does take some thought and you need to go about it the right way to make it work for your business. So today,...

Creating amazing events is a huge part of your business. You want to be known as the business that creates unforgettable experiences that are immediately considered “must dos.”

But creating the events is only one piece of the puzzle. Once the planning is complete, you still need to catch the attention of your audience and encourage them to attend. And one of the best, and most overlooked, ways to do this is to create an event on your Facebook business page. 

So, let’s take a closer look at why Facebook events are a great...

Grab Your Early Bird Ticket Today!

Here at the Travel Success Academy, we’re always looking for bigger and better ways to help agents thrive and grow their travel businesses into something they can be proud of for years to come. And what better way to make that happen than by bringing everyone together to learn, mingle and connect?

Well, that’s exactly why we hosted our inaugural Travel Business Success Summit last year. And now we’re thrilled to announce that we’re doing it all again this summer!

That’s right, once...

Launching your own travel business is an exciting time. You get to achieve freedom and make money doing what you love! But it’s also stressful and overwhelming. And because there are so many things to do every day to ensure the launch goes smoothly, it’s normal to be nervous.

Thankfully, there are a few steps you can take in order to start strong and make your launch successful. So today, we’re exploring 4 tips to keep in mind as you launch your travel business.

Tip #1: Get Your Branding in Place

There’s a good chance you...

You know why you became a travel agent, and you know exactly what you do on the daily. But does everyone else?

Truth is, not a lot of people understand what travel agents do for a living. There are a lot of misconceptions and misunderstandings that can, unfortunately, discourage people from working with agents.

So, what kind of myths are out there and how can you dispel them?

Follow me down the page to find out.

Myth #1: Travel Agents are Extinct

Although there may not be as many travel agents as there were a decade ago, travel agents do still...

A travel agency’s content strategy is made up of many small parts that work together to convert people into paying clients. A blog should be a key part of that content strategy. Yet, many travel agents don’t understand the value that a business blog has to offer.

So today, we’re looking at four key reasons why your travel agency needs to have a blog.

Reason #1: Bring More Traffic to Your Website

Your blog is a great way to pull people to your travel website. Your audience is eager to learn about travel topics that interest them,...

There’s no doubt about it, images are better attention-grabbers on the web than text. And when it comes to selling travel, images are by far the best way to show off a location’s beauty.

But, not all photos are created equal. Some will be passed by without a second thought, while others will capture your audience’s attention and get them excited about hopping on a plane to see it all for themselves.

So, today we’re taking a look at 4 ways you can use images to sell travel to your audience. Let’s get started!

Tip #1:...